The brand of your company is more than just its name or logo. Your brand is not what you say it is, but what others say it is. Interestingly enough, strong brands distinguish themselves from the market through emotional associations that connect target groups to the brand. Strong brands succeed in communicating and providing the experience of an authentic, relevant and distinctive image. The brand gives them direction with their customers, employees and stakeholders.
A misconception in branding is that a strong brand is a popular brand. There are only very few associations that need to be widely recognised. Why should a random person care about your company? What is most important is to be relevant and valuable to the audience you serve. No matter how specialised that is. With branding, the following applies: whoever chooses sharply, is chosen. With Company Branding, we help with that. You will get the positioning, brand manual and implementation strategy for thorough branding of your company through a tried and tested process.
Company Branding is a trajectory in which we together determine the identity of the company, the desired image for the company and what the branding strategy for the company is. You will receive a ‘company brand manual’ with the logo, pay-off and visual and textual instructions for the branding of your company. And together with you, we draw up a plan to implement your company branding. The programme is effective, practical and affordable.
Company Branding is a branding trajectory for SMEs. Active on the B2B or B2C market. Operating internationally, nationally, regionally or locally.
Our compact and effective programme provides you with three concrete things. You can get started with these right away:
Company Branding helps to improve the image of your company and thus achieve growth and loyalty objectives. Because:
With Company Branding, you are able to promote and run your business with more impact and more connection. Because,
Intraservice BV, founded in 1983, is an internationally operating training, marketing and consultancy agency for challenges at the front line of business. We specialise in B2B-communication, branding, marketing and sales. Since 1988, we have been helping companies and organisations around the world focus and get results from their marketing and sales efforts. As an agency, Intraservice has worked on change, development and growth with numerous organisations in 43 countries. We provide our services in English, Dutch, German and Spanish. In person, on location, and online.
Want to know more? Please contact us. During a non-committal meeting, we will tell you everything about our Company Branding programme. Call us at +31 180 321346 or mail us.