The brand of your association is more than just its name or logo. The brand of your association is the promise of the relationship you establish and build with your members. You continuously need to prove the value of membership. Consistently demonstrate that you are valuable to your members, now and in the future.
How do you create lasting loyalty and have members look forward to participating in your events and using your services? Associations that change their way of thinking get it done. By not being just a group with common interests, but remembering that they are a brand. With our Branding for Associations you will get the positioning, brand manual and implementation strategy for thorough branding of your association through a tried and tested process.
Branding for Associations is a branding strategy trajectory for associations, member organisations, BSOs etc. from all product or service associations. A process in which we together determine the identity of the association, the desired image for the association and what the branding strategy for the associations is. You will receive an ‘association brand manual’ with the logo, pay-off and visual and textual instructions for the branding of your association. And together with you, we draw up a plan to implement the branding for your association. The programme is effective, practical and affordable.
Branding for Associations is for associations, member organisations, export promoting organisations, import promoting organisations, BSOs, trade promoting organisations and governments.
Our compact and effective programme provides you with three concrete things. You can get started with these right away:
Branding for Associations helps to improve the image of associations and thus achieve growth and loyalty objectives. Because:
Branding for Associations allows you to promote the association, membership and value of the association with more impact and more binding. Because:
Intraservice BV, founded in 1983, is an internationally operating training, marketing and consultancy agency for challenges at the front line of business. We specialise in B2B-communication, branding, marketing and sales. Since 1988, we have been helping companies and organisations around the world focus and get results from their marketing and sales efforts. As an agency, Intraservice has worked on change, development and growth with numerous organisations in 43 countries. We provide our services in English, Dutch, German and Spanish. In person, on location, and online.
Want to know more? Please contact us. During a non-committal meeting, we will tell you everything about our Branding for Associations programme. Call us at +31 180 321346 or mail us.